Keyword Research – Find your target keywords with our keyword searcher .
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Local SEO – Get more visibility in local searches
Off-page SEO – Off-site optimization such as backlink building or content promotion.
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4. Tell your brand story
The art of storytelling can increase brand awareness and likeability in the eyes of potential customers. Stories are 22 times more memorable than simple facts . Not to mention that 55% of people are more likely to purchase a product in the future if they like your brand story .
Here is a list of aspects to consider
According to SEO statistics, the number of website visits, bounce rate, time on site, and pages per session are the top four factors that directly affect website rankings.
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3. 3. Setting up SEO
If you don’t do basic SEO for your law firm, no one will find your agency in the digital world.
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Why isn’t my site ranking highly
Here ‘s some advice from Amy de la Fuente, Director of Communications BTC Email List at Bosco Legal Services, who shares Bosco’s experience and how to build a compelling brand story.
“First, you need to add personality to your brand story. Start with your brand persona and focus on why your company exists. Keep it simple, authentic and honest. Then explain how you’ve evolved since your humble beginnings. Finally, , describe your customers as the driving force behind your company’s success.
For example, Scott Jones, who started his business in a small kitchen in 1988, is Airbnb’s brand persona. The agency is now owned and operated by Scott’s sons, who grew up in the business and learned his commitment to public service and work ethics.
