Most sponsorship posts contain profiles or contracts and may vary from customer to customer. Famous companies participating in this industry include fit-tea, sugar bear hair, and various diet plan services and watch brands. [15] Cooperative content In recent years, collaborative content has become more prominent on video platforms and social media. Companies usually contact content producers/influencers to solicit their creative input and voice in product production, or provide discount codes to obtain a certain percentage of profit after consumers use the code as part of their purchase.
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Collaborative content may also include profiles or contracts, and special data may vary from customer to customer, but there is a certain degree of flexibility because the finished product is considered to be a representative of the content producer. Famous companies participating in this industry include pixy, colourpop and MAC cosmetics. [16] Advertising disclosure Since the essence of disguised advertising is to integrate with the surrounding environment, it is necessary to make clear disclosures when adopting local marketing strategies to
not follow a pattern similar to any
Orotect consumers from deception and help the audience distinguish between sponsorship content and Regular content. According to the Federal Trade Commission, disclosure methods include visual BTC Email List prompts, labels, and other technologies. [17] The most common practice is to identify it through low-key labels, such as “ advertisements ”, “ advertisements ”, “ promotion ”, “ Sponsor ”, “ Special <Partner TA. The bottom of the advertisement.
