l How to choose depend directly on your time and your time is limited It is not scalable. and that is why it is more expensive. Let’s say this service can cost €1000. And remember that you sell a solution. If what you sell is hours of consultation or advice, or even work, you are not offering a concrete solution. If you can offer that solution through an online or in-person course . Where, although it depends, to a certain extent, on your time. It is an action that we can develop as a group, so it is more scalable, therefore, it can be more economical. Let’s say this course can cost €500. Seems reasonable, right? Afterwards I can also offer the materials of this course , but without offering any type of support, in a Do It Yourself style . This will logically be cheaper
Product Portfolio Example How to choose
A different example from what we have seen previously could be the Nike wallet . Here we can see that they have business lines for practically any sport. How to choose even within each line there are sublines or categories that must also be considered. It is easy to see the running line , in which we can see categories from sports shoes to headbands, including t-shirts, pants or hydration backpacks. Let’s go, for example, to the boxing line , where they have their executive email list special footwear category. Gloves, as well as their special boxing clothing line. And in this case. I could continue with the soccer line. The basketball line , etc. Let’s talk about the parameters that we mentioned before. The breadth of Nike’s portfolio is enormous . Well, it has many lines and sublines of business. The length of its portfolio is also very high because
Different needs of our clients
A different example from what we have seen previously could be the Nike wallet . Here we can see that they have business lines for practically any sport , even within each line there are sublines or categories that must also be considered. It is easy to see the BTC Email List running line , in which we can see categories from sports shoes to headbands, including t-shirts, pants or hydration backpacks. Let’s go, for example, to the boxing line. Where they have their special footwear category, gloves, as well as their special boxing clothing line.
